{"id":272,"date":"2018-12-15T02:59:58","date_gmt":"2018-12-15T07:59:58","guid":{"rendered":"http:\/\/www.fotowatch.com\/blog\/?p=272"},"modified":"2019-03-22T19:08:50","modified_gmt":"2019-03-23T00:08:50","slug":"achieving-the-perfect-marketing-mix","status":"publish","type":"post","link":"https:\/\/www.fotowatch.com\/blog\/achieving-the-perfect-marketing-mix\/","title":{"rendered":"Achieving the Perfect Marketing Mix"},"content":{"rendered":"\r\n<h2 class=\"wp-block-heading\">Getting your BRAND &#8230;out there!<\/h2>\r\n\r\n\r\n\r\n<p>There are two aspects of any marketing mix.<br \/>Knowing this can give you an advantage over your competitors.<br \/><br \/><br \/>The most common aspect is the following:<\/p>\r\n\r\n\r\n\r\n<p>The marketing mix is referred to as <strong>the 4 Ps<\/strong>, is comprised of four main pieces <strong>\u2013 Products, Price, Promotion, <\/strong>and <strong>Place.<\/strong><br \/><br \/><\/p>\r\n\r\n\r\n\r\n<p>The other one is the choice of distribution:<\/p>\r\n\r\n\r\n\r\n<p>Which medium is the right one? What is the best combination? <br \/>Now we&#8217;ll take a look at this&#8230;<br \/><br \/>Our marketing-mix-puzzle can be categorized into two major distribution channels, like the outside corner pieces and the inner pieces: <\/p>\r\n\r\n\r\n\r\n<ol>\r\n<li>\u00a0<strong>Online<\/strong> like Social Media, SEO, PPC, your Website and Blog<\/li>\r\n<li>\u00a0<strong>Offline<\/strong> like Print, Radio, TV &amp; Billboards<\/li>\r\n<\/ol>\r\n\r\n\r\n\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<p><strong>Let&#8217;s concentrate on Print and TV&#8230;<\/strong><\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">PRINT<\/h3>\r\n\r\n\r\n\r\n<p>Combining Print, TV and promotional products leaves you with the greatest chance to create a positive image of your brand.<br \/><br \/><strong>The Combination including Promotional items is more effective than each alone or Print plus TV.<\/strong><\/p>\r\n\r\n\r\n\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">TV<\/h2>\r\n\r\n\r\n\r\n<p>The combination TV and Promotional product increases the credibility of the message and boost referral value.<\/p>\r\n\r\n\r\n\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\" style=\"text-align: center;\">Promotional products out-perform the <br \/>combined efforts of Print and TV, <br \/>as well as generate a better return <br \/>if added to the mix.<\/h3>\r\n\r\n\r\n\r\n<p>&nbsp;<\/p>\r\n\r\n\r\n\r\n<p>Within the Marketing Strategy for the overall promotion, you can mix different promotional products to intensify the message and improve your results. <u>Customized Logo watches are always a perfect fit<\/u> in every mix where you have &#8216;TIME&#8217;\u00a0 as part of the story.<br \/><br \/><strong><em>Questions and suggestions about how to do this?<br \/>Call us at <\/em><\/strong><a href=\"tel:+1-312-280-1388\"><strong><em>(312) 280 1388<\/em><\/strong><\/a><\/p>\r\n\r\n<p><img decoding=\"async\" id=\"socialpilot-extension-hover-button\" style=\"cursor: pointer; display: none;\" src=\"https:\/\/i0.wp.com\/1609a4b1-243c-464d-b31b-8490a0e8c898\/icons\/share_image.png?w=640\" data-recalc-dims=\"1\" \/><\/p>","protected":false},"excerpt":{"rendered":"<p>Getting your BRAND &#8230;out there! There are two aspects of any marketing mix.Knowing this can give you an advantage over your competitors. The most common aspect is the following: The marketing mix is referred to as the 4 Ps, is comprised of four main pieces \u2013 Products, Price, Promotion, and Place. The other one is&hellip;<\/p>\n<p class=\"read-more\"><a class=\"readmore-btn\" href=\"https:\/\/www.fotowatch.com\/blog\/achieving-the-perfect-marketing-mix\/\">Read More<span class=\"screen-reader-text\">  Read More<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":273,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"jetpack_publicize_message":"","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[4,18],"tags":[35,42],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/www.fotowatch.com\/blog\/wp-content\/uploads\/2018\/12\/marketing-mix-puzzle-pieces.jpg?fit=303%2C166&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p9lFBC-4o","jetpack_likes_enabled":false,"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/posts\/272"}],"collection":[{"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/comments?post=272"}],"version-history":[{"count":0,"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/posts\/272\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/media\/273"}],"wp:attachment":[{"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/media?parent=272"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/categories?post=272"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fotowatch.com\/blog\/wp-json\/wp\/v2\/tags?post=272"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}